"I always say 'beer me.' It gets a laugh, like, a quarter of the time."
Today I have beer on the mind. I picked up a nice cold growler at lunch to take up to my sister's this weekend and then I went out for a beer with a coworker after work (plus the bar was doing a free appetizer buffet, score!). I came across this beer tonight and it seemed great for a post. First, because I enjoy the packaging. Second, because I love beer and third because it kind of goes along with the whole Earth Hour this past weekend.
I've talked about beer before but Cascade Green is a pretty interesting beer. Landor in Sydney apparently held the meeting at the zoo to get in the "green" mood which is awesome. Plus, they have made this a "green" beer by changing some of their processes and buying carbon offsets (which is another discussion for another time, since I don't fully agree with the offsets idea). None the less, I do applaud them for trying to make the beer in a more environmentally friendly way.
So, if you are in Australia, check out this beer and see what it is like. I know I will be enjoying my beer this weekend which happens to be my local breweries 100% certified organic beer.
Sidenote: I really hope you know the quote in the beginning of the post...
[pictures from the dieline]